"Unif: The Playlist"2019

Unif is strictly an online store with no brick-and-mortar. This cool girl clothing company built its social media reputation around user-generated content and using consistent models in their e-commerce photography.

In this campaign, we strengthen the relationship between the faces of the brand on a more personal level by sharing music. Unif: The playlist would be posted outdoors in places you'll find yourself with a pair of headphones. 

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Art Direction by Haley Hall